We're always happy to hear good news and waves of impact even after a PicMo campaign closes!
Recently, the NC NAACP has officially declared their belief in Daniel Green’s innocence! Former Picture motion campaign, The Moment of Truth, the IMDb TV docuseries that chronicles Daniel's case, impacted the NC NAACP's decision to get involved. They have called for his recent appeal to be heard by the courts in North Carolina.
Another past campaign, The Story of Plastic, has been nominated for a News & Documentary Emmy in the category of Outstanding Writing: Documentary! Join us in sharing the news and congratulating all of the Story of Plastic filmmakers and featured activists. The Emmy Documentary Categories will be streamed on Wednesday, September 29th, 2021 at 8 pm EDT. Haven't seen The Story of Plastic and want to watch it? Check out the Story of Stuff Project website to learn more.
Summer of Soul, Ahmir “Questlove” Thompson’s powerful and transporting directorial debut, is a documentary that's part music film and part historical record created around the 1969 Harlem Cultural Festival, an epic event that celebrated Black history, culture, and fashion. The film uses the festival’s musical performances to tell the story of the cultural and sociopolitical upheaval happening at that time. Picture Motion tailored and executed a community screening tour that extended the reach of the buzzed-about concert in Harlem on Juneteenth by organizing simultaneous community screening events around the country — virtually and in person.
Our screening hosts were equipped with everything they needed to bring the film to their community and facilitate a discussion about the importance of the Harlem Cultural Festival. 26 communities helped honor the Harlem Cultural festival’s sound of freedom by hosting a virtual or in-person screening of Summer of Soul throughout June and July. With 18 screenings taking place before the film's July 2nd theatrical and Hulu release. Our screening tour reached an estimated 3.6K people across community arts programs like The Holland Project and Harlem Needle Arts; racial justice organizations like Greater Grand Rapids NAACP and WAVE Fund; film and media studies departments at colleges like USC of Cinematic Arts; Black filmmaker/artist collectives like Black Futures Lab and Black TV & Film Collective; and more. Our screening tour aimed to deepen the film's narrative by engaging local organizations, artists, educators, and changemakers who could speak to the past, present, and future of Black culture and power. Above all, Picture Motion wanted to honor the Harlem Cultural Festival’s sound of freedom by creating community events that sparked joy.
The Way Home is a short-form documentary series from KTF Films and Bread and Butter Films that focuses on the current homelessness epidemic in California - the state with the largest population of homeless people in the USA. We are working with Kaiser Permanente to develop virtual marquee screenings + conversations with key issue area organizations, as well as a grassroots screening tour of the series. On June 22nd, we held a virtual premiere screening of Season 2 of the series, hosted by Housing California as part of their 2021 Virtual (Un)Conference. This screening featured a post-screening panel with speakers from the filmmaking team, Housing California, and members of the healthcare sector who focus on advocacy, homelessness health, and community support. This screening kicked off our series of impact events, generated interest in the grassroots screening tour, and sparked a crucial conversation about the state of the homelessness crisis that we will continue throughout the campaign. If you'd like to host your own screening of the series, fill out this short form for more information.
The Price of Freedom is an unflinching look at the gun violence epidemic in America and the role the National Rifle Association, with its outsized political and cultural influence, has played over time. Engaging key communities, stakeholders, and policymakers working against and affected by gun violence, Picture Motion is developing a social impact campaign later this summer.
We will drive critical discussions about gun control with impact initiatives such as grassroots screenings, virtual marquee events, and in-person activations. We are also launching a multi-city tour of building projection installations across major cities, integrating compelling quotes from gun control advocates, and key visuals from the film in a large-scale projection featured on buildings in local cities that are relevant to decision-makers of gun control policy. You too can be part of the conversation - learn more on the film's website.
Meet Will Hilbert! Will is our Impact Distribution Manager based in NY who produces grassroots screening tours (both in-person and virtual) and connects local organizations and educators with film, media, and documentaries that they can use in their work.
What brought you to work in impact distribution at PicMo: My work is inspired in part by an experience I had in 2015 when I participated in a community screening and discussion at the LGBTQ Center in Greenwich Village. I had just come out, and the unfamiliar sense of belonging that I experienced was exhilarating. I began searching for ways to foster new connections and to create similar experiences for people across all issue spaces.
What are you working on right now: Promoting health-focused solutions towards the homelessness crisis with the series The Way Home and empowering communities affected by gun violence via The Price of Freedom.
Favorite recent film: Shiva Baby had me audibly gasping for 70 minutes straight.
A hobby you’re especially into right now: I am obsessed with, but also pretty terrible at, making cold brew. Very looking forward to producing something drinkable, soon!
Say hello: email@example.com